Lead Forensics
Home » Partner Program

Grow Your Industrial Power Control Business with CD Automation

Partner with a specialist in industrial thyristor power control and expand your offering with proven solutions for electrical heating applications.

The CD Automation Partner Programme is designed for established businesses that want to generate new revenue, strengthen their technical portfolio and provide customers with reliable, application-led power control solutions.

Whether you occasionally introduce a customer, want to add thyristor controllers to an existing automation portfolio, or plan to actively develop a market, we offer a partnership level to suit your business.

Why Partner with CD Automation?

Industrial heating applications are becoming more demanding. Customers increasingly expect precise temperature control, improved energy efficiency, better process visibility and seamless integration with modern automation systems.

By partnering with CD Automation, your business can offer a broad range of power control solutions backed by specialist technical and commercial support.

A Complete Power Control Portfolio

Provide solutions for applications ranging from straightforward resistive heating to complex multi-zone, transformer-coupled and industrial infrared systems.

The CD Automation portfolio includes:

  • Single-phase, two-phase and three-phase thyristor power controllers
  • Compact controllers for machine builders and control panels
  • Advanced controllers for demanding process-heating applications
  • Solutions for resistive, infrared, transformer and inductive loads
  • Multiple firing modes for different heater and process requirements
  • Analogue, logic and digital communication options
  • Power monitoring, diagnostics and load feedback
  • Products suitable for standalone machines and connected industrial systems

Application Engineering Support

You do not need to become a thyristor specialist overnight.

Our team can support you with:

  • Product selection and sizing
  • Load and application assessment
  • Firing-mode selection
  • Electrical design guidance
  • Controller configuration
  • PLC and temperature-controller integration
  • Commissioning support
  • Fault finding and replacement projects
  • Retrofit and upgrade opportunities

This gives your sales and engineering teams access to experienced support while allowing you to retain ownership of the customer relationship.

Commercial Support That Helps You Grow

Depending on your partner level, support may include:

  • Preferential partner pricing
  • Opportunity registration
  • Agreed account protection
  • Sales and product training
  • Technical literature and selection support
  • Joint customer discussions
  • Assistance with quotations and specifications
  • Access to product updates and new opportunities
  • Support for OEM and project-based business

Who Should Become a CD Automation Partner?

Our Partner Programme is particularly suitable for businesses working in industrial automation, electrical engineering and process heating.

Potential partners include:

  • Industrial automation distributors
  • Electrical wholesalers with an automation focus
  • Control-panel builders
  • System integrators
  • Temperature-control specialists
  • Heater manufacturers
  • Industrial furnace and oven manufacturers
  • Machine builders and OEMs
  • Energy-management specialists
  • Maintenance and engineering service companies
  • Process-equipment suppliers
  • Retrofit and upgrade specialists

Experience with thyristor power controllers is useful, but it is not essential. We can help your team build the product and application knowledge needed to identify and develop suitable opportunities.

Industries You Can Support

CD Automation products are used across a wide range of industrial heating processes, giving partners access to opportunities in established and growing markets.

Typical industries include:

  • Food and beverage
  • Plastics and packaging
  • Chemicals and petrochemicals
  • Pharmaceuticals
  • Pulp and paper
  • Coatings and converting
  • Rubber processing
  • Ceramics and glass
  • Metals and heat treatment
  • Automotive manufacturing
  • Industrial ovens and furnaces
  • Environmental and process equipment

Typical applications include extrusion lines, injection moulding machines, drying systems, infrared heating, industrial ovens, furnaces, heated tanks, sealing equipment, coating lines, kilns and multi-zone production machinery.

Choose the Right Partner Level

Authorised Web Referred Partner.

Introduce Opportunities Without Managing the Sale

The Web Referred Partner programme is a straightforward way to generate additional income by introducing customers who require industrial power control equipment.

This option is ideal for businesses that encounter relevant enquiries but do not want to manage product selection, invoicing, delivery or ongoing technical support.

CD Automation manages the opportunity from qualification through to supply and after-sales support. Referred business can be recorded against your unique partner reference, providing a clear method of tracking successful introductions.

Best suited to:

1) Industry websites and technical directories

2) Consultants and independent engineers

3) Service and maintenance businesses

4) Heater and component suppliers

5) Companies receiving occasional thyristor enquiries

6) Businesses that prefer a low-resource partnership model

Your role:

Identify a suitable opportunity and introduce the customer to CD Automation.

Our role:

Qualify the application, recommend the solution, provide the quotation, supply the equipment and support the customer.

Authorised Reseller Partner.

Add Industrial Power Control to Your Existing Portfolio

The Authorised Reseller programme is designed for companies that want to purchase and resell CD Automation products alongside complementary equipment.

It is particularly suitable for businesses that already supply temperature controllers, sensors, heaters, control panels, drives or other industrial automation products and want to offer customers a more complete solution.

Resellers trade on their own account while receiving access to product-selection assistance, technical guidance and commercial support from CD Automation.

Best suited to:

1) Automation and electrical distributors

2) Panel builders Heater manufacturers

3) Temperature-control specialists

4) System integrators

5) Machine-service companies

6) Suppliers with occasional or project-based requirements

Potential benefits:

- Broader product portfolio

- Additional revenue from existing customers

- Access to specialist technical support

- Assistance with product selection and sizing

- Competitive partner pricing

- Support for quotations and project opportunities

Authorised Distributor Partner.

Actively Develop Your Market with CD Automation

The Authorised Distributor programme is intended for businesses that want to actively promote CD Automation products and develop sustained sales within agreed markets, industries or geographical areas.

Distributor partners typically have an established customer base, dedicated sales capability and the resources to identify new opportunities.

In return for an active commitment to business development, CD Automation can provide a closer commercial and technical relationship, including agreed opportunity protection and support with strategic accounts.

Best suited to:

1) Established industrial automation distributors

2) Regional or sector-focused specialists

3) Businesses with dedicated technical sales personnel

4) Companies targeting OEM, system-integrator or end-user accounts

5) Partners able to promote, specify and support industrial products

Potential benefits:

- Enhanced commercial terms

- Opportunity and account registration

- Agreed sales areas or market focus

- Product and application training

- Joint business-development activity

- Technical support for complex applications

- Early visibility of relevant product developments

- Support with customer presentations and project specifications.

What Makes a Strong CD Automation Partner?

We are interested in building long-term partnerships with businesses that value technical competence, responsive customer service and sustainable growth.

A strong partner will typically have:

  • An established business and customer base
  • Experience in industrial automation, electrical control or process heating
  • A professional sales and support capability
  • Access to OEMs, system integrators or industrial end users
  • An interest in developing new technical product opportunities
  • A commitment to accurate application qualification
  • A reputation for reliable customer service

We assess each application individually. The most appropriate programme depends on your business model, technical resources, customer base, market coverage and growth objectives.

Let’s Build New Opportunities Together

Whether you want to introduce occasional enquiries, add industrial power controllers to your existing portfolio or actively develop a new market, CD Automation can provide a partnership route aligned with your business.

Complete the application form below and tell us about your company, your customers and the type of opportunities you want to develop.

Become a CD Automation Partner

Build your technical offering. Create new revenue. Give your customers access to specialist industrial power-control expertise.

Our Address
Unit 9 Harvington Business Park, Brampton Rd, Eastbourne, BN22 9BN, UK
Need Help?
We aim to reply to email enquiries within 20 minutes (during normal working hours).
CD Automation UK Limited © Copyright 2026. All Rights Reserved.

Please send me this document

🎉 Thank you! Your download is ready.

You can access your PDF now by clicking the link below:
Inside, you’ll discover the 5 common mistakes that can affect machine performance and how to avoid them to save time, reduce downtime, and improve product quality.

🎉 Thank you! Your download is ready.

You can access your PDF now by clicking the link below:
This paper explores how integrated thyristor power and temperature
control improves heating consistency, energy efficiency, and reliability,
helping UK manufacturers reduce downtime, extend equipment lifespan,
and shift from reactive to predictive maintenance.